How do you translate your communications so they have the same impact in foreign markets? In 2012, Google partnered with All Voices International to localize their AdMob web campaign for 11 markets worldwide.
We managed the translation, voice casting, voice recording and post-production of 5 source videos in 11 target languages: Italian, Parisian French, Castilian Spanish, Neutral Spanish, German, Brazilian Portuguese, Korean, Indonesian, Mandarin Chinese, Chinese for Taiwan and Japanese. We cast young, hip voices in each country that resonated with the campaign message, to match Google’s specific needs.
Language accuracy and authenticity are our clients' top priorities. Our goal is to make sure that the client's original message hits home and has the same impact when translated for a foreign audience and market.